In such a rapidly growing industry, how can you cut through the clutter? Effective marketing is crucial for coaches and consultants but perhaps your marketing campaign isn’t doing your brand justice. If you’re struggling to assess your success, it may be time to seek the help of an expert.Read on to find out if your […]
Coaching has quickly become an oversaturated market, which makes it all the more important to stand out! Whatever coach or consultant you aspire to be, digital marketing will be beneficial in increasing your awareness and building your business.Traditional marketing refers to the promotion of products or services through traditional media such as print, radio, television,
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Often when people think business to business marketing, brick and mortar campaigns come to mind. However, with the world of marketing technology continuing to evolve, it’s important that businesses find new ways to reach their desired audience.Discover our 6 strategic tips for developing your B2B marketing campaign and contact us at Somer Design for more
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2. Growing Your Online PresenceAfter setting the foundation for your digital strategy, now’s the time to start evolving your online presence. The good news is there’s plenty of platforms you may use to do so.Be Your Audience’s Solution with SEOSearch engine optimisation (SEO), aims to attract users to your website by using the right keywords
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The Article: Biggest Marketing Trends in 2022The coronavirus pandemic has led to unprecedented disruptions and challenges to businesses globally. Businesses have been forced to adopt technology so they can continue to run operations, marketing, finance, or human resources. The demand for skilled professionals with a specialisation in marketing has never been higher. As the economic revival continues
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The Article: 10 Web Design Trends You Need to Know in 2022Design for the web is always changing and evolving. That might give you the impression that website trends are unpredictable, but in fact, most design trends rise organically as priorities, as users and the web itself changes and grows. While there are some fundamental principles of
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Developing an online presence has quickly become a necessity for businesses in the age of digital marketing. With growing competition in the care industry, it’s more important than ever to assess if your online presence is effective for your home care agency.Use our simple checklist below to assess your online presence and contact us at
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Consumer preferences are everchanging and it’s essential that businesses keep up with this. In the healthcare industry, we’ve seen the rise of patient’s desire to stay in their own home as they grow old, surrounded by loved ones and familiarity.However, this has also come with great generational change in how people source their care at
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In order to connect with your customers, you must first identify who they are, what they need, and what problem you can solve for them. When you understand your target audience and their needs, you can truly serve your purpose. The buyer journey explains the steps your customers experience from the time they become aware
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