Why People buy?
There is a case to be made in focussing your efforts at every stage of your customer’s journey...
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Rebranding – Does your company need it?
There is a case to be made in focussing your efforts at every stage of your customer’s journey...
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8 reasons every small business should use Content Marketing
There is a case to be made in focussing your efforts at every stage of your customer’s journey...
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Can your brands be trusted?
There is a case to be made in focussing your efforts at every stage of your customer’s journey...
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How to Generate Interest at every Stage of the Marketing Funnel
There is a case to be made in focussing your efforts at every stage of your customer’s journey...
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Colours speak louder than words
The importance of colour in branding cannot be underestimated. Companies spend hours of time and millions of pounds on choosing the exact shade...
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Does your website align with your key brand messages
They say, first impressions are the most lasting… In today’s Internet-dominated world, your website is your audience’s first impression...
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We love designing in WordPress – here are some amazing stats
Over 27% of the internet is powered by Wordpress and it's now available in 50 languages, here are some amazing stats to blow your mind...
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How a simple customer avatar can help you focus your message and close more sales
Creating a 'customer avatar' is essential in helping you fine-tune your marketing activities and hone in quickly on your target audience. If you make the effort to understand...
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What is the Somer Design Website Care Plan?
A WordPress website needs to be regularly updated with new plugins being introduced more regularly than we’d probably like :-).
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Website maintenance – keeping your website working smoothly
The most irritating thing for a prospective customer is to visit a website page only to be confronted with a message that says “404… page not found.”
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Calls to Action – What are they are why are they important?
A call to action AKA CTA on your website or social media channels is a prompt or a trigger for your customer or potential customer to take a specific action.
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The first rule of brand purpose is do no harm
Time to reflect on your 'why' and ensure your brand purpose aligns with your own values.
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Branding and how organisations define themselves to their audience
Let’s begin with a question… Name the world’s most well-known company?Answer 1 - AppleAnswer 2 - McDonaldsAnswer 3...
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Some massive brands just got a logo redesign
Last year we saw some massive brands get a logo redesign, from Mailchimp to the Emmy Awards. Companies invest a significant amount to stay front of mind with their clients...
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How to attract only the right kind of clients with your rebrand
Reposition your brand identity to get more desirable customers...
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Why having a brand identity is vital for a business in Harrow
How does a business, whether new or existing, stand out from a busy crowd...
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Now you see them, now you don’t
Starting a new business can be daunting enough but when your website company vanishes…
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Put your brand ahead of the competition
Getting your brand to stand-out can be the main factor that puts you ahead of the competition...
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How to write ‘hit the spot’ content
Gone are the days when companies had the luxury of communicating via long, explanatory paragraphs ...
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