About Us

Elevate your brand & grow your business

Are you ready to take your business to the next level? Do you want to generate engagement, visibility and sales? We provide comprehensive branding and digital marketing services, helping businesses at any point of their journey to experience the success they deserve.

elevate your brand and grow your business

An experienced team led by a branding expert

Our Founder Caroline has been working in design for over 25 years. She is a branding expert and an associate member of the Chartered Institute of Marketing, currently working towards Chartered status. She leads a carefully selected and tested team of marketing professionals; this puts us into the position to win high profile tenders and manage full-service marketing campaigns for our clients.

Meet the Team

Caroline Somer - Somer Design Founder & CEO
Caroline Somer
Founder & CEO

Caroline has over 25 years brand and design experience working inhouse for large corporates such as Mowlem and KDDI as well as smaller advertising agencies. She has an extensive knowledge and experience of branding, graphic and website design, digital marketing, campaign planning and management, print and photography.

Ma Dawn Zabala - Somer Design Team Project Manager
Ma. Dawn Zabala
Project Manger

Dawn loves working with women entrepreneurs and helping them boost their business by being their right hand. Aside from handling admin tasks, she also has a particular interest in website creation and playing with different apps/ tools that would help streamline the business. She’s resourceful and likes to figure things out.

Charlie Allen

Charlie has dedicated her education to understanding the craft of writing, most recently studying Creative Writing and Publishing at Kingston University, London and now writing for small business across the globe to help them deliver their stories. When she’s not writing for others, she enjoys writing with emotion, working on her poetry collections and attending open mic nights.

Bec Mauger - Somer Design Team Copywriter
Bec Mauger

Bec has written for small businesses and international companies in a diverse range of industries. With a degree in psychology, she has a particular interest in creating content for wellness and personal development brands. Bec enjoys finding creative and innovative ways to engage digital audiences.

Joni Malaluan
Joni Malaluan
Frontend Website Developer

Joni was a service engineer turned into a self-taught developer. He loves learning new things especially when it comes to technology. He is passionate about anything that has something to do with web development. Whenever he is away from his desk, he spends quality time with his family. He aims to balance his time with God, family, work and friends. 

Cathy Velarde
SEO Strategist

Cathy has a range of experience working with different client businesses – national and local, affiliates and e-commerce. She is responsible for analysing and implementing SEO strategies through technical, onsite and offsite optimization; and likes taking actions based on data-driven decisions. Outside of work, she enjoys cooking and travelling with her little fam.


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